Press Release - November 15, 2010

Tucson Boutique Hotels

NATIONAL BUTTON DAY: ASK, GIVE AND BE ENTERED TO WIN
AT ALL COASTAL HOTEL PROPERTIES

Seattle-based property group holds contest for Stash Hotel Rewards members

SEATTLE – (Nov. 15, 2010) - Coastal Hotel Group, a privately held Seattle-based hospitality management company, will celebrate National Button Day tomorrow, November 16, by holding a contest for Stash Hotel Rewards members at its properties: Cedarbrook Lodge in Seattle; Hotel Fifty in Portland, Ore.; The Resort at The Mountain in Welches (Mt. Hood), Ore. and Lodge on the Desert in Tucson, Ariz.

Anyone who sees a hotel associate wearing a Stash button, asks about the rewards program and provides a business card will be entered to win a 3 day/2 night stay at Hotel Teatro in Denver, Colo. The winner must be a Stash Rewards member.

"This is a fun way for guests to have the chance to experience another wonderful Stash partner hotel," said Yogi Hutsen, president and CEO of Coastal Hotel Group. "It's also incentive for our associates to inform guests about the Stash Hotel Rewards program."

Coastal Hotel Group isn't limiting the contest to its guests; at the end of the day, the hotel associate who turns in the most business cards from guests will receive a $100 gift card.

Launched in May 2010, Stash Hotel Rewards is a new, innovative and unique rewards program for travelers at a variety of independent hotels across the country. Points can be earned immediately, are easy to redeem and do not expire. Additionally, travelers never have to worry about blackout dates or other inconvenient restrictions, plus members have access to exclusive travel deals such as point bonuses matched to their travel history and weekend getaway offers customized to their home city. Stash Hotel Rewards is free and travelers can become members by signing up online at http://www.stashrewards.com.

For more information about Coastal Hotel Group, visit http://www.coastalhotels.com.

About Coastal Hotel Group
Coastal Hotel Group is a privately held, Seattle-based hotel hospitality management company specializing in distinctive luxury hotels, resorts, inns, and lodges. Established in 1987, Coastal Hotel Group has earned a reputation for providing remarkable lodging choices for the discerning traveler. Coastal Hotel Group is a founding member of Stash Hotel Rewards™, a point-based program that allows guests at independent hotels across the country to quickly earn free nights at any participating property. For more information about Coastal Hotel Group, visit http://www.CoastalHotels.com.

About Stash Hotel Rewards
Stash Hotel Rewards frees travelers from the uninspired offerings of existing hotel reward programs by making it as easy to earn free nights at an amazing hotel as it is a so-so one. Members earn 5 points per dollar spent on their hotel room, resulting in a free night in as little as 5 typical stays. And Stash points can be redeemed without blackout dates, point expirations, or annoying category restrictions found in many chain programs. Many Stash partner hotels appear on the "Best Hotels" lists of the leading travel publications and receive some of the highest recommend ratings on top travel sites. Travelers can easily sign up for a free account at www.stashrewards.com.

###

Media Contacts:
Sarah Biggerstaff / Kalyn Kinomoto
Richmond Public Relations / (206) 682-6979
sarahb@richmondpr.com / kalynk@richmondpr.com

Lodge on the Desert

306 North Alvernon Way

Tucson, AZ

85711-2855

Tel: 520.320.2000

Res: 877.498.6776

Tucson Hotels

Remarkable lodging choices for the discerning traveler. Coastal Hotel Group